The disease of rebranding is alive and well and living in Bradpole where Barbican Resident Orchestra The Thrupiece Philharmonic has just pre-announced its 2018/19 season. Speaking at the launch Managing Director and former amateur cellist Jacqueline du Threadbone, pronounced herself excited at the prospect and drew particular attention to the rebrand featuring "art work and a newly commissioned font designed to mirror the dynamism of our exciting Russian maestra Ms Irina Legova". Ms Legova enters her third season with the the orchestra and her second as Chief Conductor and Music Director.
Asked about the repertoire - "it combines some tried and tested formulae from the previous season with the return of old favourites from the season before" - Ms Threadbone was keen to emphasise continuity (the Orchestra's logo remains unchanged) and, at the same time, shine the spotlight on style rather than substance. Wasn't it perhaps just a trifle jejune to programme yet another Russian Season, MS Threadbone was asked time and time again (twice). Arguing that the season's programming played to Maestra Legova's several strengths, Ms Threradbone went on to present more than a dozen (14) images of the "semiotically intelligent" posters which will soon adorn the environs of the Bradpole Barbican where the bulk of the news season will be heard pending completion of the Thrupiece Philharmonic Hall at Great Heaving (scheduled for October 2025). The art work as well as the newly designed font is the work of newly established Threadbone Design Studios of Great Heaving and their chief graphic and visual image engineers Maurice and Charles MacPro.
Poster announcing the new Thrupiece Philharmonic Season at the Brandpole Barbican under the orchestra's dynamic young Russian Maestra Irina Legova
The new season which opens in September 2018 will feature music by Olga Thrupova, Brianova Piecovich and - in a departure from the main theme - selections from Addinsell Threadbone's work for the cinema. Asked if this was not reminiscent of the 2017-18 season Ms Threadbone explained: "I really can't remember ... but in any case the poster fonts are completely different".
Download the Season Poster HERE
Three of the new designs featured in the Threadbone Design Studio's "Concept TPO 2019".
The posters all feature a new typeface especially commissioned by the Orchestra. According to co-designer Maurice MacPro, the "tears in the fabric of the letters represents Chief Conductor and Musical Director Ms Legova's dynamic movement on and off the podium".